A landing page is a “destination page” or “target page”. It is a part of a website that is prepared and optimised so that the user lands on it directly when searching for specific information related to the presentation of a particular business, or to the topic in general.
The way landing pages are structured is especially important. They are typically accessible from other areas of the website through the main navigation menu.
The way landing pages are structured is especially important. They are typically accessible from other areas of the website through the main navigation menu.

